Starting a family business can be a great way to teach your children the principles of business from a young age. They’ll also learn things like responsibility, money management, and discipline. One of the most fun and accessible businesses for people of all ages is the jewelry business. You can involve them in picking the right pieces, the design process, or even start a jewelry line for people from their age group. However, there’s a right way and a wrong way to start a business with your family. Let’s take a look at how you can do it right.
Clearly Define Goals
You should first clearly define goals and see if everybody is on board. You should also see if they actually are interested in the area you have chosen. If one or two family members seem to be excited, then this could be your own personal pet project. Delegate based on skill and what they can actually do, but make sure that everybody feels involved.
Start Looking for Suppliers
You could decide to design your jewellery from scratch, or you could already buy finished jewellery. Building your jewellery would be a better choice if you want to cut costs and actually get the kids involved as well.
However, you have to make sure that you work with a reliable supplier. Things you should be looking at include price, selection, delivery speed, return, customer service, and safe payment methods. Wholesale jewellery supplier alexcraft.com ticks all these boxes, and they have a wide selection of supplies you can choose from. You’ll then be able to increase your margins and create your own unique creations.
Build a Website
Building a website is simpler than ever, and if you have a teenager with even a smidgen of computer knowledge, you could put them in charge of building it. But the most important thing here will be the pictures.
Pictures are actually what will be selling the jewelry, so make sure that they are professionally made. You’ll also have to consider which platform you’re going to use for the website. While you could go for a self-hosted website, going with a Shopify site would be a great idea. Not only is the process extremely simple, but they facilitate the whole payment process as well. Make sure that you have a clear “about us” page where you could talk about what your business is about, as well as a clear return policy.
Work on Marketing
Often, the first reflex people will have is to advertise on picture-oriented social media sites like Pinterest or Instagram. While these can work, the marketplace is already flooded with businesses just like yours, so you’ll have to be original.
One thing you could do is make videos on how to make jewellery. You can choose to have your family involved if you want to. You should also consider setting up a seller profile on Etsy. It doesn’t cost much, and will give you both an additional outlet and more visibility for your main store.
Starting a jewelry business with your family could be a great way to build an even tighter bond while teaching your children the principles of commerce and financial responsibility. Make sure that you start small, and don’t be afraid to fail. Have fun and treat the whole experience as an opportunity to learn first and foremost.
