Every inch of our bodies can be used for our very own self expression. The better we focus on the details, the more we can pull together our overall look and create a unique look all to ourselves. Whether you want the classic look, or nails that catch attention, you can make your nails a work of art all onto their own. By staying on top of the trends, nail boutiques everywhere can give their clients what they want, and to even do it better than whatever look is trending at the moment. That is why, as a nail salon, you must know all the best nail trends and how to create them in order to be a success, and why you need to familiarize yourself with this lineup to provide your clients with the very best looks from this season.
Ombré Nails
A twist on a classic is always a great way to update timeless elegance. The two-toned French nail look made quite a mark on this year’s fashion runways, and it is very easy to provide to clients. The nail look is very similar to the traditional French manicure but rather than a clear base and white tip, have your clients pair a variety of colors together until you can find the right color combination for them. Blue nails and a gold finish? Go for it. The color freedom is sure to appeal to a variety of clients.
The Classic Red
The classic red nail is like the classic red lip. It is a staple that should be in every woman’s repertoire. Whether they want to be flirty, bold, or feminine, red can do it all. The only issue is, of course, that red is a very demanding color. You can tell if a red nail is chipping away from a distance, which is why your clients will come to you. They want a beautiful gel nail look that will last, so stock Ellisons CND™Shellac™, and choose a selection of red shades to suit any client’s needs. Suggest that your client pairs their new nail look with a red heel or red lip because once she does, she’ll be turning heads with ease.
Shine with Some Glitter
Glitter and glamor are incredibly popular and will continue to be for quite some time. Incorporate glitter into your nail offering so you can stay on top of this trend and even invent a few of your own.
Nail Art
Finally, there is nail art. Nail art has become more accessible over the years due to stamping tools that have been made available to the public, but that does not mean the job isn’t best left done to the professionals. Cater your design to your client’s needs and work with them to create the best nail art possible.
Nail trends come and go, and being able to do them all is a key part of being a successful beautician. Not only do women have a narrative that they want to convey with their nails, they want to be expressive. Whatever her needs, try to cater to them.
